About Sethani Sarees (Established Since 1976)
The journey of Sethani Sarees began in 1976 with a humble dream.
Our founder, Late Shri Juharmal Ji Kothari, lovingly known as “Long
Wale Basahab,” started the very first shop in a small 7×10 feet
space. Even then, the store became known for one thing above all —
excellent quality at reasonable prices.
Generation after generation, carrying forward the same dedication,
honesty, and customer trust, we have grown into a grand 4000+
square feet showroom. Today, Sethani Sarees is a well-recognized
brand in Ratlam, Madhya Pradesh, proudly serving thousands of
happy customers who are the true foundation of our success.
Now, with the same commitment and trust, we are stepping into the
world of online selling so customers everywhere can experience our
beautiful collections. We promise to bring you timeless sarees for
every occasion — styles that remain elegant and graceful for years
to come